When is the training?
The Charging 4Ward tour starts May 5, 2025 and runs through June 5, 2025. You are only asked to attend one half-day training session at a location of your choice. Please see the location page for details.

How long is the training?
The AM sessions will run from 9:00 AM until 12:00 PM. Breakfast will be served from 8:00 AM – 8:50 AM. The PM sessions will run from 1:00 PM until 4:00 PM. Lunch will be served from 12:00 PM – 12:50 PM. Please plan to arrive at least 15 – 20 minutes early to register. Class will start promptly at 9:00 AM (AM Session) and 1:00 PM (PM Session).

Who can attend the training?
All dealership personnel are invited to attend. These team members include, but are not limited to:

  • Dealer Principals
  • General Managers
  • Sales Managers
  • Sales Consultants
  • Service & Parts Managers
  • Service & Parts Consultants
  • ASMs
  • Technicians
  • Parts Professionals
  • IDTs (In-Dealership Trainers)


How close to the event date can I enroll?
We do have a limit to the number of participants at each session. To ensure you can attend on your preferred date and time we ask that you enroll at soon as possible.

An attendee may attend as a substitute for another enrolled attendee from the same dealership, but they will need to bring the registration information for the attendee whom they are replacing.

Are walk-ins allowed?
All attendees are encouraged to register. Walk-ins do not have a guaranteed spot. If a session is full an attendee may be turned away. 

Do I need to bring anything?
Yes, you need to bring your driver’s license & SPIN number. A fully charged smartphone and a charger are also recommended.

Will I be driving?
Yes, you will be driving the All-New 2025 4Runner. Please bring your driver’s license. Photocopies or photos of your license will not be accepted. To drive, you must wear closed-toe shoes.

Will meals be provided?
Breakfast will be served for all morning sessions. Lunch will be provided for all afternoon sessions. 

What will I have to pay for?
The dealership’s parts statement will be charged $225 for each attendee. Any travel expenses associated with attending this event are the responsibility of the dealership/attendee.

What if I need travel and hotel accommodations?
Participants and/or their dealerships are responsible for any travel expenses related to attending the event. Be sure to check with your dealership management to confirm which expenses are covered.

How should I dress?

Attire is business casual (jeans acceptable) – wear comfortable closed-toe shoes and clothing for inside/outside activities. 

Be sure to check the local weather forecast before traveling to the training event and bring a jacket and sunglasses if needed.

Can I attend the training in any city I choose?
Yes, you may choose your preferred location.

How can I make a change or cancel my registration?
Please contact the Toyota events team at toyotaevents@thirdaveevents.com.